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Stop paying the Engineering Productivity Tax

We help you quantify the cost of frontend friction and build a platform that accelerates your product delivery and improves quality.

Engineering Productivity Tax is the hidden cost of software development, where your engineers spend time doing things that don't improve your product.

Your developers are frustrated. Your releases are slow. You're not alone

  • Slow, Stressful Releases: Fear of breaking the UI hinders your ability to respond to market demands.
  • High Developer Friction: Your most expensive engineers are bogged down by repetitive work instead of building value.
  • Inconsistent User Experience: Your brand feels fragmented across your digital properties, eroding customer trust.
  • Invisible Costs: You lack the data to prove the massive financial impact of this friction to your leadership.

"The reason we made the Sia Partners international top 10 as the only Dutch bank, is that we digitized a lot of functionality in a very short time. The Frontend Platform was what enabled us to do that on a single, unified codebase"

A Phased Approach to Platform Maturity


Solving the "Engineering Productivity Tax" requires more than just new tools; it requires a proven methodology. We've structured this journey into three clear phases, starting with a high-impact assessment that de-risks your investment and delivers value in weeks.

Phase 1:
The Assessment

For leaders who need a data-driven business case for change.

We conduct a 4-week deep-dive analysis to quantify your Engineering Productivity Tax and create a clear, actionable roadmap.

Phase 2: Implementation

For teams who have a plan but need expert help to execute it.

We lead a 90-day sprint to build a foundational "Pillar MVP" that solves your most critical bottleneck and delivers a tangible win.

Phase 3:
The Advisory

For organizations seeking long-term strategic oversight.

We provide fractional, retainer-based architectural leadership to ensure your platform evolves and delivers continuous value.

Why FrontenderZ? Decades of Real-World Experience

jouke

FrontenderZ was founded by Jouke Visser, a software development expert with over 30 years of experience. Since 2017, Jouke has led the way in Frontend Platform Engineering, designing and managing platforms for organizations with 150+ teams. He’s dedicated to solving large-scale business challenges, improving the developer experience, and creating lasting, sustainable results. Jouke’s passion and enthusiasm inspire teams and drive meaningful progress.

 

Go Deeper: Download The Architect's Guide

Get the comprehensive 22-page guide that details the five foundational pillars of a successful frontend platform. A must-read for any engineering leader looking to build a high-performing team

 

Cover architects guide

See the value:
The Rabobank Case Study

Read the in-depth story of how Rabobank used their Frontend Platform strategy to achieve Digital Excellence, as recognized by Sia Partners, who placed them in the Global Top 10 as the only Dutch bank.

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